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New Ideas

Never have the brands of our products attracted so much attention as in resent years. Apart from the numerous design awards, pathbreaking innovations have impacted not only our business but also the bicycle market.

Examples are the HAIBIKE XDURO, the first real eMTB, the Winora eBike range with its visionary spectrum and structure, the extraordinary Haibike carbon frames or the Ikone town:exp: With our successful innovation path our reputation in the press, trade, and not least consumers, we have grown continuously.

We utilized our many years of experience as a springboard to new concepts. In our opinion, the connection between innovative ideas and self-assured design, combined with a strong marketing structure, is the recipe for a successful future.