Racing cyclist Engelbert Wiener sets up the E. Wiener Retail Trading Company in Schweinfurt. Single-mounting manufacture of bicycles and marketing.
Development and extension of the first bicycle wholesale business firm in Schweinfurt.
Takeover of the company by his grandson Seuffert.
Construction of the first Winora-bicycle factory with conveyer belt system in Schweinfurt.
Takeover of Staiger Stuttgart.
Establishment of Haibike (initially still under Winora) by Susanne & Felix Puello.
Takeover of the business management by great-granddaughter Susanne Puello. Affiliation to the Derby Cycle Corporation.
Switch to the Dutch Accell Group.
Establishment of our own component brand XLC International with integrated shop-in-shop concept for the specialized trade.
E. Wiener Bike Parts presents itself as the first Europe-wide parts wholesaler: Start of activities in the neighboring countries.
Establishment of the completely new, highly efficient parts logistics.